Gradus Research

Do Ukrainians Support the Dismissal of the Government? — Gradus Survey

398

Jul. 19, 2026

The government reshuffle has sparked mixed reactions among the public. While opinions among those surveyed were almost evenly split regarding the replacement of the prime minister, the majority of respondents do not support the decision to dismiss Mykhailo Fedorov. This is according to the results of a poll conducted by Gradus o...

Employees trust companies but do not recommend them: the eNPS for Ukrainian employers is -15

469

Jul. 10, 2026

Employees in Ukraine trust their colleagues and management, but this does not translate into a willingness to recommend their employer to others. This was revealed by a study by Gradus. In particular, the employee loyalty index (eNPS) in our country remains in negative territory, and its level varies significantly by region. Loy...

53% are willing to return, but a third have already chosen the EU: new sentiments among Ukrainian migrants

460

Jun. 19, 2026

In the fifth year of full-scale war, forced migration is increasingly shifting from a temporary solution to a long-term life strategy. Despite maintaining an emotional connection to Ukraine, the decision regarding a possible return is increasingly based on pragmatic factors: safety, economic prospects, and stability. This is evi...

80% of Ukrainians consider the environment to be an important issue, despite the war and economic hardships, according to a study

348

Jun. 17, 2026

Despite the security challenges posed by the full-scale war and economic instability, 80% of Ukrainians recognize the importance of environmental issues. Citizens demonstrate a high level of personal responsibility, but note that addressing systemic issues requires the active involvement of government and business. This is evide...

Fatigue is rising, fear is declining: how Ukrainians’ mental health has changed since the start of the full-scale war — Gradus survey

1207

Dec. 22, 2025

Fatigue has become the dominant emotional state among Ukrainians today, while the level of fear is gradually decreasing. This is evidenced by the results of a Gradus survey conducted in December 2025. Some indicators were compared with responses to similar questions asked almost two years earlier, in January 2024. According to t...

34th Anniversary of Independence: How Do Citizens See Ukraine? — Special Gradus Research Survey

667

Aug. 22, 2025

Every year, on the eve of Independence Day, Gradus Research conducts a survey to understand how Ukrainian society is changing, how citizens perceive life in the country, and how they envision the future. In 2025, the tradition continues: the results demonstrate a complex yet resilient picture of national transformation during wa...

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Business

Fintech doesn't work without people. Artem Lyashanov tells why technology doesn't save weak teams

By Artem Lyashanov

573

Feb. 22, 2026

The global financial technology market is growing rapidly every year, averaging 16.5%. Investments in artificial intelligence, automation, and blockchain are breaking records. It would seem that technology solves everything. But. Over 20% of startups fail due to team issues. The most complex ML model or the fastest blockchain wi...

European defence technology company STARK expands its presence in Ukraine: Kyiv may receive advanced unmanned systems

518

Feb. 16, 2026

The European defence technology company STARK opens an R&D hub in Ukraine that will provide local training and constant support for endusers. The announcement was made by the company ahead of the Munich Security Conference. STARK specialises in the development and refinement of unmanned weapon systems, including Virtus loite...

Fatigue is rising, fear is declining: how Ukrainians’ mental health has changed since the start of the full-scale war — Gradus survey

Give the Holidays to Yourself and the Children of Heroes: 6 Kind Ideas from the Fund’s Partners

684

Dec. 08, 2025

St. Nicholas Day is a time of waiting for miracles, when we look for gifts for our loved ones and, at the same time, want to do something truly meaningful for others. This year, Ukrainian brands have launched charitable initiatives that transform regular holiday shopping into support for the beneficiaries of the Children of Hero...

Marketing

Strong Branding Photos

By Dreamstime

454

Nov. 13, 2025

Stock photos have become a core component of marketing, offering brands immediate access to visuals that clarify messages and attract attention. Strong Branding Photos In a fast-moving digital environment, the right image can determine whether a campaign engages its audience or remains unnoticed. Power of Visuals Images sha...

Crypto UX in 2025: Quiet Breakthroughs, Real Progress

By Vadym Nesterenko

676

Oct. 23, 2025

“How do we onboard the next billion users?” It’s the most recycled question in crypto. And for good reason. Whether you're building an L2, trading on a DEX, or launching a Telegram mini-app, the answer usually comes back to the same thing: UX. But crypto UX is a vague catchall. Is it about wallets, fees, seed phrases, chain swit...

Ministry of Digital Transformation and Mastercard deepen cooperation on financial inclusion, cybersecurity, and businesses digitalization

492

Oct. 11, 2025

The Ministry of Digital Transformation of Ukraine and global technology company Mastercard will strengthen сooperation to enhance cybersecurity resilience, elevate the digital maturity of entrepreneurs, and advance GovTech initiatives. The new stage of cooperation was outlined in Memorandum of Understanding signed by First Depu...

Polish-Ukrainian Startup Bridge Launches Comprehensive Study "Ukrainian Startup Ecosystem 2025" to publish report titled "Resilient Innovation: Ukrainian Startups Fighting Today”

517

Oct. 09, 2025

The “Ukrainian Startup Ecosystem 2025” study is being conducted to prepare a report entitled “Resilient Innovation: Ukrainian Startups Fighting Today” implemented by the Polish-Ukrainian Startup Bridge project in collaboration with the Ukrainian Startup Fund. Warsaw, September 22, 2025 – Polish - Ukrainian Startup Bridge (“PUSB”...

Catalog

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Fatigue is rising, fear is declining: how Ukrainians’ mental health has changed since the start of the full-scale war — Gradus survey